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October 20, 2020
What began as a pricing survey for classical music concerts in 2021 revealed wide-reaching insights into patrons’ willingness to pay for digital content, their real intentions about returning to performances in person, as well as preferences around repertoire, artist, and concert times.Read More
October 16, 2020
Ask Me Anything! Your Arts Marketing Questions, Answered. How should museums adjust prices to account for changes due to the pandemic?Read More